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Welcome to Corporate Alternatives, inc.
(CAi), the home of
Mission-Based Management publications, training, and consultation for
not-for-profit organizations.
On this site you can find
information about Peter Brinckerhoff's services, training topics, and
publications. There are also management, marketing and technology
ideas, free tools, including a self assessment, and resources for his
curent training clients.
Everything here is designed to help you make your not-for-profit more
mission-capable. |
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From
the current issue of
The Mission-Based Management
Newsletter:
New Approaches to Social Entrepreneurship:
"There are two things that have evolved the most during my time with
nonprofits: nonprofit educational resources, and social entrepreneurship.
What began as a term to describe nonprofits starting (gasp) profitable
ventures has morphed into a broad array of meanings that include
for-profit organizations, foundations, even Wall Street investment
funds. There are books (see below) conferences, and online resources
galore. There are many organizations specializing in social enterprise
for the various definitions, and lots of resources for you to use.
When I wrote Social Entrepreneurship: The Art of Mission-Based Venture Development way back in 2000, here's what I wrote as a definition: "A Social Entrepreneur is someone who takes risk on behalf of the people that their organization serves."
Now look at the definition from Wikipedia.
"Social entrepreneurship is the work of a social entrepreneur. A social entrepreneur is someone who recognizes a social problem and uses entrepreneurialship principles to organize, create, and manage a venture to make social change. Whereas a business entrepreneur
typically measures performance in profit and return, a social
entrepreneur assesses success in terms of the impact s/he has on
society. While social entrepreneurs often work through nonprofits and
citizen groups, many work in the private and governmental sectors."
What a change. I want to take this issue to talk about how social
entrepreneurship has changed specifically for nonprofits, and how you
can make the most of it to benefit your mission..."
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